Category: Communications Strategy

1. Story, Structure and Preparation: essential ingredients for success in a world of video

   Posted on 12:00pm Tuesday 28th Apr 2020

   "Don't video anything you would not want to see shared on Facebook!"

   With so much PR and communication now being transferred to video it is important that PR advisors, and spokespeople put enough time into preparation. Every video can last and be shared almost indefinately - make sure it is delivering the messages you want.

   This video gives some tips.

2. Building a Risk Register

   Posted on 12:00pm Thursday 9th Apr 2020

   A risk register will help you focus on the things that matter most in a crisis. Communications teams should use them to plan for specific crisis scenarios. This video explains what a risk register is, how to build one and how to use it.

   If you'd like any further information please get in touch.